Customer Customization Case: Triangular Drawer Gift Box Packaging Project Background

Project Background

During an initial client meeting, our client expressed the need for a unique gift packaging design for their new high-end product line. They wanted the packaging to be not only aesthetically pleasing but also personalized to attract their target consumers. After detailed discussions, we decided on a triangular drawer box design with a light blue exterior and a purple interior.

1. Client Consultation

In our first meeting, the client clearly communicated their expectations for the product packaging, emphasizing the importance of color coordination and box design. We took the time to understand the client's brand positioning, target market, and product characteristics, and proposed the initial concept of a triangular drawer box. The client showed great interest in this idea and requested further refinement of the design.

2. Developing the Plan

After understanding the client's needs, our team quickly began the design process. Based on the client's feedback, we developed the following plan:

• Box Design: A triangular drawer box was chosen to highlight the product's uniqueness while allowing easy access for removal.
• Color Coordination: The exterior would feature a fresh light blue, while the interior would use an elegant purple base, creating a striking contrast to enhance visual appeal.
• Custom Elements: The client's brand logo would be incorporated into the external design to strengthen brand recognition.

3. Material Selection

In terms of material selection, we engaged in detailed discussions with the client to ensure the use of environmentally friendly and high-quality materials. We ultimately decided on the following materials:

• Exterior Material: High-quality recycled paper was selected for its durability and eco-friendliness.
• Interior Material: The same type of paper would be used for the interior to maintain consistency and provide an elegant feel.
• Surface Treatment: A smooth surface treatment process was chosen to enhance the overall texture.

4. Production of Finished Product

Once the client approved the design plan, we moved on to the production phase. The entire process included:

• Sample Production: We first created a sample for the client to review, ensuring that the design and materials met expectations. The client expressed satisfaction with the sample and provided a few minor modification suggestions.
• Mass Production: Following the final approval of the sample, we began mass production while strictly controlling the process to ensure every detail met high standards.
• Quality Inspection: After production was complete, we conducted a comprehensive quality check to guarantee that each box was flawless.

5. Delivery of Finished Product

Ultimately, the triangular drawer gift boxes were delivered to the client on time. The client expressed high satisfaction with the final product, believing that this unique packaging not only elevated the product's value but also enhanced brand image. The distinctive design and elegant colors of the gift box helped it stand out in the market, successfully attracting the attention of target consumers.

Conclusion

Through this case study, we demonstrated how to transform client needs into tangible products, providing personalized packaging solutions. This triangular drawer gift box is not only a successful customization project but also a testament to the strong collaboration between us and the client. We look forward to future opportunities to create more value for our clients through similar projects.